EPIC was founded by Taylor Collins and Katie Forrest after they both became vegetarians, oddly enough. They both assumed that a healthy diet was entirely plant-based and that the best sources of protein came from soy or other highly processed options. They ate a lot of carbs and very few fats, just like nutritional experts in the media advised, and they also tried going vegan and doing a raw food diet. It didn’t exactly work as hoped since their diets only made them sick with gastrointestinal distress and other inflammatory ailments.